Running a booking page without any numbers behind it means making every decision, which session type to feature, whether that no-show problem is actually a problem, on a feeling rather than a fact. The new analytics dashboard exists to replace the feeling with an actual number, without you needing to set anything up.
What the built-in dashboard shows
- •Total bookings over time, so you can tell a genuinely busy month from a normal one.
- •Your no-show rate, the single number that tells you whether reminders and approval requirements are actually working.
- •Your top session types, so you know what to feature and what to quietly retire.
- •Poll participation, if you're running scheduling polls, at a glance alongside the rest.
It's on by default, nothing to connect
Unlike the GA4 or Mixpanel option below, this dashboard needs no setup. It's built from your own booking data and shows up under Analytics the moment you have bookings to show.
Connecting your own GA4 or Mixpanel
If you're already running Google Analytics or Mixpanel on the rest of your marketing, connecting your own account lets you see visitor traffic on your public booking page itself, not just the bookings that resulted from it. That closes the loop between where traffic came from and whether it actually converted, the same attribution question UTM tracking on referral links answers for shared links specifically, just applied to the page itself instead of one channel.
The honest use of both together
The built-in dashboard answers "is this working," the booking counts and no-show rate you'd check weekly without thinking about it. GA4 or Mixpanel answers "why," which traffic source or landing page is actually driving the visits that convert. Most hosts only need the first one; connect the second if you're actively running traffic to the page and need to know which channel is paying off. Start free and the built-in numbers are there from your very first booking.